Soho celebrations with a twist
Our insiders guide to unforgettable instore experiences that are sure to mark the occasion
Whether you're celebrating a birthday, anniversary or graduation, find personalised shopping experiences across Carnaby Street and Soho that will becoming a lasting memory.
Personalised Experiences
Astrid & Miyu
For a celebration with a twist, visit the House of Astrid & Miyu. The concept store spotlights their much-loved services offering, with stations for bracelet and anklet welding, three studios for piercing and fine-line tattoos, and a first-of-its-kind A&M Café featuring a bespoke matcha menu.
Alongside these immersive shopping experiences, the space is designed to host private events, making it ideal for birthdays, hen parties, or just gathering friends for a spot of retail therapy.
Foubert's Place
Annie's Ibiza
The go-to destination for fashion enthusiasts to pick out their party ensembles, this vibrant boutique is the perfect place for groups to shop to get ready for special occasions. Offering a curated selection of unique, eye-catching pieces that embody the spirit of Ibiza’s style, Annie’s Ibiza is an Aladdin’s cave filled with treasures and a truly extraordinary shopping experience for groups to explore.
Newburgh Street
Liberty London
Add a personal touch to gifting for a friend or yourself with monogramming at the iconic department store, Liberty London.
Choose from gold or silver foil initials and put an individual twist on your future classic Liberty notepad. Monogramming service is completed while you wait with initials only £5 per letter. Ask in-store for further details.
Tuesdays 12 - 4pm
Thursdays 3 - 7pm
Regent Street
Third Man Records
A Soho exclusive found in the basement of the iconic Third Man Records, discover The Literarium: A Novel Serendipity Machine.
This “randomised reading” vending machine is the second of its kind, designed and built by Craig Small in Toronto, Canada. Every chapbook (created by Third Man Books) within is a Literarium-exclusive, and inventory is constantly evolving. Take a lucky dip and you may find yourself with a book of poetry, an anonymous manifesto, a collection of short stories, or the opening chapter of a tome yet to be released. Find it in our Blue Basement.
Marshall Street
adidas Originals
One for skateboard enthusiasts, find a floor of archived adidas Skateboarding collaborations and nods to the London skate scene throughout the flagship adidas Originals store. Head upstairs, just a stones throw away from Carnaby Street to be immersed in their 'UK archive wall' and interior inspired by London's Southbank Undercroft.
Foubert's Place