What's On
Experience Soho day to night
Unmissable pop-ups. Unique brand experiences. Buzzing pubs, clubs, and bars. Celebrate the unique culture of this West End district of entertainment. Soho has it all, 24 hours a day.
Easter Bank Holiday Weekend
Friday 18th - Monday 21st April
From Good Friday to Easter Bank Holiday, spend your long weekend across the Soho neighbourhood. From hotel stays, exclusive dining experiences, theatre trips and shopping in independent and global brands on Carnaby Street.
Rare Beauty x Sephora Dreamland
Head to 5 Carnaby Street this weekend for the Rare Beauty x Sephora Dreamland pop-up. Celebrate the new Soft Pinch Matte Bouncy Blush with treats, blush bar touch ups, complimentary samples and more. Enjoy a redeemable gift with purchase when you shop at the pop-up, terms and conditions apply. Open 11am - 8pm on Friday and Saturday.
The Big Egg Hunt
This Easter, the Elephant Family are proud to join forces with Clarence Court eggs for The Big Egg Hunt 2025. Decorated by a variety of leading artists, the eggs will be part of a free public art exhibition allowing visitors to ‘collect the eggs’ via an app and redeem prizes along the way. Stay tuned for more information coming soon for Carnaby Street's mini trail.
Plan your visit to the neighbourhood
Explore the neighbourhood
Build an itinerary, plan your travel, book your stay in a hotel, research theatres, galleries and museums and immerse yourself in the neighbourhood.
MUJI Week
41 Carnaby Street
MUJI week is here! Enjoy 20% off everything at the Carnaby Street store when you buy three or more items. Exclusions apply.
Celebrate the Thai New Year
ROSA'S THAI CAFE
Celebrate in Soho at Rosa's Thai with their Songkran menu. Songkran is all about food, family and fun – try the dishes fit for celebrating the festival. These Thai new year specials are traditional dishes that symbolise health, wealth and happiness, perfect for sharing the special occasion with your loved ones.
Wine Wednesdays
INKO NITO
Introducing the new Wine Wednesdays at INKO NITO. Elevate your midweek with a tipple in Soho, where select bottles of wine and sake are yours for half the price! Explore a curated list of exceptional flavours, perfect for pairing with our robatayaki dishes.
London Marathon in Soho
Little Violet Door
Running the London Marathon in 2025? Head to Soho with your medal to redeem exclusive runner offers for your hard earned efforts! The Little Violet Door are offering a free Crimes of Passion cocktail to anyone who shows a 2025 medal. Plus, they’ll also be offering a disco sharing cocktail to anyone who completed the Marathon AND can prove they were at the venue the night before – because anyone who ran a marathon after one of their house parties really deserves a trophy!
Peter Mitchell: Nothing Lasts Forever
The Photographer's Gallery
Discover Peter Mitchell, a widely regarded as one of the most important early colour photographers of the 1970s and 80s, retrospective of work. From an alien's view of England, to demolished flats and proud shopkeepers, his photographs reveal his love for his hometown.
Here to stay
From luxury boutiques to affordable restings, find the ultimate stay in Soho with the variety of hotels in the neighbourhood and surrounding West End area. Book your stay to extend your Soho experience.
Oceanus Pop-Up Shop
8 Newburgh Street
Explore the first-ever bricks and mortar of premium swimwear brand Oceanus, on a mission to encourage self expression.
Record Store Day
Across Soho
Celebrate Record Store Day in Soho - the home of music, culture and creativity in London. With the official day sponsored by BBC Radio 6 Music, head to your favourite Soho record stores to browse some of the greatest songs ever to be produced. Stay tuned for more information coming soon.
Live music at Ain't Nothin' But
20 Kingly Street
Join Ain't Nothin' But on Monday evenings for their Blues Jam. From 8pm - 1am, bring your instrument, sign up to their list and show us what you've got.
Soho Food Feast
St Anne's Churchyard Gardens, Wardour Street
12pm - 6pm on Saturday 7th & Sunday 8th June, join us for the Soho Food Feast. Set up by Margot Henderson, of Rochelle Canteen and members of the Soho Community who wanted to help. The event raises money for Soho Parish Primary School, located on Great Windmill and Archer Street. Stay tuned for more information.
Comedy Clubs in Soho
Soho Comedy Factory
Discover some of London's top comedy talent with up-and-coming comedians to surprise big names. Laugh your way through the evening in Soho.
London Fashion Week
The home of style, spend London Fashion Week in Soho this summer. Shop big name brands to independent stores for the latest trends. Discover the official City Wide Celebrations - with more details coming soon.
Planetary Portals
The Photographer's Gallery
Planetary Portals: I am in your dreams, but you are not in mine - discover a new exhibition using archival photography and AI to weave together the environmental landscapes of 19th-century mining of gold and diamonds in South Africa.
A short walk away...
Experience a full day in the West End and explore nearby London neighbourhoods
10-15 MINS WALK FROM SOHO
Covent Garden
London's living landmark, discover every corner of Covent Garden to uncover Seven Dials and Neal's Yard and visit the iconic Market Building and Piazza. The world-famous shopping, dining and experience destination is home to 300+ global and independent brands.
5-10 MINS WALK FROM SOHO
Chinatown London
Located on the outskirts of Soho, Chinatown London is a thriving dining destination bursting with East & South East Asian flavours. Eat and drink your way through over 70 restaurants and bars.